Wk 5 – Apply: Implementation Plan

Assignment Content

1. This week, you will continue your work from the Week 3 Apply assignment by drafting a presentation to promote the innovation project to the Executive Team of your chosen organization.

   Review the project information in Wk 3 Apply: Signature Assignment – Innovative Business Case and incorporate it into your presentation. Include key assumptions and a clear description of the elements listed in the instructions below.

   Create a 10- to 15-slide presentation in which you complete the following:

   • Describe your Innovation Project.
   • Explain the customer problem your product will solve.
   • Outline how the project aligns with the company’s strategy.
   • Outline the Innovation Project’s:
   • Target customer(s)
   • Pricing strategy
   • Potential market size
   • Outline the potential competition and the strategies for intellectual property protection.
   • Design a development strategy and a schedule for the innovation project, including the organizational structure and development methodologies.